'Experiential Marketing' is an all-encompassing term used to describe the business avenues of direct marketing, event marketing, brand marketing and guerrilla marketing. This area of the  marketing field has been made exponentially more prevalent in recent years due to the buying habits of the millennial consumer. Due to the quickly changing climate of marketing, companies are launching experiential campaigns all over the globe, and using entrepreneurial millennials to run these initiatives. After all, who better to connect with one another than millennials themselves?

    Allie Houston is an experiential marketing expert. After running her own brand successfully for over 10 years she is using her talents to partner with other companies to successfully develop brand communities and unique customer experiences. Not only does Ms. Houston work in the field at special events and tradeshows but she also develops and manages social media content and their vibrant communities.

   Allie Houston works on an independent contractor basis nationally. Services include spokesmodeling, brand ambassadorships, event management, product specialization and product presenter bookings. Some other areas of expertise include tradeshow modeling, convention modeling, live event hosting and tour management. Email Contact@alliehouston.com for all booking inquiries. Include rate, dates, detailed event description and travel arrangements if required.